From rose-gold jewelry and devices to celebrities decked out in head-to-toe pink, it would seem that pink’s popularity only continues to grow. Pink eyeshadow is one of the latest must-haves. And while ...

Don't get us wrong: We love a natural, neutral-hued or smudged smoky eye look as much as the next. Neutral eyeshadow looks have always been a trend and likely always will be. However, adding a pop of ...

If you've taken inspiration from Rihanna, Jennifer Lopez and Cara Delevingne's makeup looks recently, you're probably keen to dabble in pink eyeshadow. Usually confined to lips and cheeks, pink eyes ...

Which pink eyeshadow palettes are best? Pink is a soft, sometimes-overlooked eye shadow color that adds softness and whimsy to a makeup routine. On pale skin, it can make skin look dewy and fresh. On ...