Business leaders recognize the value of handshakes and face-to-face conversations, as nearly 80% of event organizers identify in-person events as their organization’s most impactful marketing channel.

Experiential marketing is having a moment. Companies are investing more in events and activations than they did before the pandemic, betting big on face-to-face connections in 2025. But the challenge ...

Packaging, payment, a gateway to augmented reality worlds, and a star of the organized response to the Covid-19 pandemic: the QR code has emerged as the little technology that could. But, deep down, ...

B2B marketers are going big on in-person experiences again after years of online-only interactions. In 2024, experiential marketing budgets surpassed pre-pandemic highs, with in-person events ...

QR codes have become an everyday tool, whether you’re scanning a menu at a restaurant, accessing a website, or sharing contact details. But have you ever thought about creating them yourself—right ...

Guestlense introduces QR code technology at weddings for real-time photo sharing, creating instant, memorable digital albums IRVINE, CA, UNITED STATES, January 7 ...