The National Advertising Division (NAD) of the Council of Better Business Bureaus is recommending that Colgate-Palmolive discontinue certain marketing claims for its Optic White toothpaste, including ...

Brighten your pearly whites with these dentist-approved whitening strips, LED kits, toothpaste and more. By Khortlyn Cole If you purchase an independently reviewed product or service through a link on ...

Whitening toothpastes can lighten stains and brighten teeth over time. While they may not be as fast or effective as other options, such as whitening strips or professional dental treatments, ...

The new tooth-whitening algorithm allows shoppers to simulate the results of Colgate’s Optic White Overnight Teeth Whitening Pen in seconds. NEW YORK--(BUSINESS WIRE)--Perfect Corp., the leading ...

It’s hard to believe, but there was a time not long ago when everyone walked around (in public!) with naturally colored teeth. Today, with so many whitening gels, strips and trays out there, yellowish ...

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