Ferrari has one of the most recognizable logos in the world, a mark that today would proceed from endless market research and hundreds of iterations dreamed up by some savvy corporate-branding agency.

Ferrari is one of those iconic sports cars everyone knows can only belong to the rich and famous... or mustachioed investigators. These almost mythical beasts rev the body's engine in even the most ...

Ferrari will run its original prancing horse emblem on its Formula One cars at this weekend's Austrian Grand Prix to mark 90 years since it first appeared on a Scuderia Ferrari racing car. The famous ...

Lloyds has embarked on a controversial revamp of the bank’s famous black horse logo by turning the steed’s head around. The much-loved horse is one of the world’s most recognisable corporate brands – ...