TKO exec firmly states UFC will not profit from White House event

The UFC's planned White House event, costing $60 million, will not turn a profit but is viewed as a long-term investment.

Dana White sparks confusion after UFC White House card ‘done’ claim

Dana White has confirmed the UFC card at the White House and is promising something out of the ordinary for fans – but not ...
Bloody Elbow

Dana White confirms UFC White House card is complete but refuses to announce fights: ‘So expensive’

Dana White has promised an event ‘so unique, so special’ but ultimately expensive after finalizing the UFC White House card ...

UFC willing to spend $60 million on a White House event with no profit? Here's why

The UFC is planning a historic event at the White House on June 14, costing nearly $60 million as part of America's 250th independence anniversary celebrations. TKO Group Holdings expects corporate ...