Are you frustrated with crowded digital channels and disappointing ROI? This article reveals why direct mail might be your ...

In an age of telehealth appointments and full digital inboxes, an old-school marketing tactic is making a surprising impact in the healthcare marketing industry: direct mail. According to recent ...

Every marketer worth their salt is constantly analyzing consumer data. For those who specialize in collecting that intel — through direct metrics, surveys and other instruments — well, let’s just say ...

If you run a business, a side hustle, a podcast, or just want to stay in touch with a community, you know how important great email marketing can be. That’s where Direct Mail comes in — a native macOS ...

Direct mail is far from dead — it has evolved into a more strategic and tech-driven marketing tool, capable of delivering high ROI in the digital age. As we move closer to 2025, direct mail is poised ...

I see marketing budgets increasingly put under a microscope. Every dollar is being scrutinized, and inefficiencies are harder to justify than ever. But despite this increased focus on performance, ...

Email marketing remains a powerful way for small businesses to connect with customers and leads, but it’s hard to come by tools that are easy-to-use and feel at home on the Mac. Direct Mail for macOS ...

It isn’t easy to overshadow the Super Bowl, but in 2015, that’s exactly what happened. Katy Perry’s halftime performance went viral because one of her backup dancers (now famously known as Left Shark) ...

Senior marketers say audience targeting is both the top benefit of direct mail marketing and the top challenge they face with the channel, according to recent research from SeQuel Response. The 2024 ...