If the franchisees aren’t profitable, nothing else matters. Unit-level economics—the revenue, costs and margins of each ...
The U.S. economy is navigating economic uncertainty in 2025, characterized by evolving trade policies, supply chain disruptions, and cautious consumer spending. Recent tariff implementations have ...
Cecilia is a freelance writer, content marketing strategist and author covering education, technology and energy. She is a current contributor to the Forbes Advisor education vertical and holds a ...
Tariffs were almost certainly the flavor of the week over the last period. These taxes on imported goods are sending shockwaves through markets, upending pricing strategies, shaking consumer ...
Cull cow marketing is rarely an all-or-nothing decision. The nuances of each operation should be discussed when deciding to ...
Kamal Upadhyaya, Ph.D. (left), and Subroto Roy, Ph.D., ABR co-editors. Renee Chmiel: Please tell us about American Business Review. Kamal Upadhyaya, Ph.D., and ...
It’s the kind of statistic marketers dread — amid today’s economic uncertainty, more than half of US consumers will reduce their online spending. We all know far too well about the state of economic ...
The 24/7 news cycle is full of doom and gloom these days, and chances are, you've seen headlines warning of a potential recession. In response, many companies are tightening their belts to weather the ...
UAB Department of Art and Art History student Mia Stowe won a Gold Student ADDY, and 2025 graduate Megan Maddry won a Silver Student ADDY. These exceptional students will each receive $2,500 ...