Branded is a weekly column devoted to the intersection of marketing, business, design, and culture. Equinox, the high-end gym chain, rang in the new year with an unusual exercise: dissing potential ...
High-end fitness chain Equinox is launching one of the most expensive gym memberships in the world — a $40,000-per-year program aimed at improving overall health and longevity. Equinox is teaming up ...
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