Whether it is your favourite pancake topper or you save it for flapjacks porridge or cake baking, Lyle’s Golden Syrup is a British staple. The golden sweet treat has been a favourite for over a ...

An image of a dead lion being swarmed by bees has adorned Lyle's Golden Syrup for more than 150 years - making it the world's oldest unchanged brand packaging. But fans have been stung after noticing ...

The classic tin will retain its original illustration but the rebrand has been rolled across the rest of the product's range The rebranding of Lyle’s Golden Syrup has been derided as “feeble and ...

The beloved Lyle's Golden Syrup brand is changing its logo for the first time since 1883 After more than 140 years, Lyle’s Golden Syrup is changing its logo. The sugar syrup is a beloved baking ...

The Church of England has attacked Lyle's Golden Syrup over dropping the Christian references from packaging in its new rebrand, forcing the firm to apologise for any upset caused by the switch. For ...

For over 140 years, Lyle’s Golden Syrup — a staple item in any British baker’s pantry — has featured a rather curious logo on its tin: a lion’s carcass surrounded by bees. But now, for the first time ...

Lyle’s Golden Syrup has replaced its logo of a dead lion being swarmed by bees with an apparently happier animal and a single bee in its first rebrand since 1883. The product’s green tin and golden ...

Lyle's Golden Syrup has defended removing the infamous Lion logo from its golden syrup packaging in an attempt to appeal more to Gen Z. The old packaging used to feature the image of a dead lion being ...

The Guinness Book of Records has named Lyle’s Golden Syrup the oldest brand in Britain. Its green packaging has been decorated with the image of a golden lion and bees since 1885. The design of the ...

Lyle’s Golden Syrup is changing its iconic logo for the first time in over 140 years. Since 1883, packaging for the syrup has featured a dead lion surrounded by bees, but the manufacturers have ...

Lyle's Golden Syrup is one the most quintessential products you can find in supermarkets, and has been around since 1885. Britain's oldest brand has never failed to keep customers, who rally back for ...