HBO is enacting more name changes, as the cabler has given a cosmetic makeover to six of its U.S. linear channels. HBO2 will now be called HBO Hits. HBO Signature is now HBO Drama. HBO Zone will ...
It’s not HBO, it’s Max — but the new standalone logo for Warner Bros. Discovery‘s streamer now certainly looks like HBO’s at a glance. The Max streaming service has quietly launched a fresh look, ...
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Max Dresses Up as HBO in Black & White Logo Rebrand (Despite Previous Rejection of Brand)
Oops. Guess who has had to change their tune about the value of the HBO brand. Yes, it’s Warner Bros. Discovery and Max. We all remember when Warner Bros. Discovery ...
Max is trading its bright blue branding and logo for a black-and-white color palette that evokes HBO’s classic branding. Max is trading its bright blue branding and logo for a black-and-white color ...
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