Drugstore vs. high-end makeup is a decades-long debate topic in the beauty community. If you were present during the OG beauty YouTuber days (circa 2014 to 2018), you likely spent hours consuming ...

We’re officially naming e.l.f. Cosmetics the winner of dupes. If you’re on makeup TikTok like us, then you’ve definitely seen the thousands of videos floating around of viral e.l.f. products that are ...

Makeup Artist and Beauty Blogger Kendra Stanton stopped by to help us save money on beauty products. She showed us how one drugstore brand stacked up against her favorite high-end products. You'll ...

The contents of a woman's makeup bag can say as much about her as the shoes in her closet. A shiny black Chanel eye shadow palette has the same sleek appeal as a sexy pair of Jimmy Choo stilettos, and ...

Indicating steady demand for high-end beauty products, U.S. prestige beauty sales rose 8% year-over-year to $15.3 billion in the first half of this year, according to a Circana report. On the other ...

DALLAS — This article was originally published by our content partners at the Dallas Business Journal. You can read the original article here. A company known for high-end makeup that embraces a ...