Did you realize that uploading photos without considering the value of Alt text might have a detrimental influence on your website’s SEO? This is because search engines that include Google and Bing ...

Google's John Mueller said that having different languages on the same page "makes it harder to determine which language is the primary language of a page." You don't want to make it harder for Google ...

Firstly, yes, I know, it is an image alt attribute but as John Mueller of Google said on Twitter having your title tag read exactly the same as your image alt tag on the same page is not an issue - it ...

What's the difference between image alt text, title text, and file names? Learn how to optimize each one for search. When you think of image alt text, the term that may immediately come to mind is ...

Stoney deGeyter delves into the ins and outs of image alt tags, explaining why they're important and offering an example of image alt tag rehab for a specific site. "Almost universally, you should be ...

Anyone who has turned on a TV, read a newspaper, or used the Internet in the last year has likely been bombarded by ads for the controversial fantasy sports sites like FanDuel and DraftKings. The ...

Forbes contributors publish independent expert analyses and insights. I write about the broad intersection of data and society. Facebook’s image outage earlier this week offered the general public a ...