From next-generation exhibitions to brand activations like Netflix House, immersive experiences are increasingly impressing audiences with incredible real-time visuals, LEDs that cover entire rooms, ...

Immersive location-based entertainment (LBE) is undergoing a dramatic transformation as technology, infrastructure, and ...

Immersive art experiences transform how audiences interact with creativity, and legal experts on Monday discussed how copyright law is protecting these dynamic works of art. At a South by Southwest ...

All things good, bad, trendy, or otherwise must come to an end, some sooner rather than later. On Monday, the Imani Immersive Gallery in Ferndale announced its permanent closure on social media. The ...

“I have always found a place to do my work, but there is a part of me that wishes the immersive movement occurred sooner,” says Lonnie Hanzon, a nationally recognized immersive creator. “I’m 65, and ...

Between 2021 and 2023, the immersive art trend hit Detroit hard. It seemed like every few months there was another new “immersive” show: Immersive Van Gogh, Immersive Klimt, Immersive Disney, ...

Over the past 60 years, the art world has seen a shift towards incorporating different types of technologies in various artistic media. With these new developments in modern art, there has been a ...

At the third annual Immersive Art Fest, art is climbing the walls of just about every surface at The Bushnell, a vast nearly century-old building in Hartford. Art forms that will be on view Sunday ...