Are you a print subscriber? Activate your account. By Jack Neff - 44 min 26 sec ago By Jon Springer - 4 hours 24 min ago By Parker Herren - 7 hours 31 min ago By Tim Nudd - 8 hours 7 min ago 9 hours ...

Target has brought the Target Lady back with her bowl cut, red vest and over-exuberant approach to customer service and all things “Tergit” to help get the word out about Target Circle Week and ...

Kristen Wiig reprises the bowl cut-touting cashier as part of the big-box store’s Circle Week promotional bonanza. Target is putting a familiar face behind its marketing for Circle Week, a recurring ...

Are you a print subscriber? Activate your account. By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago 5 ...

As CTO of Engage People Inc. Len Covello helps companies differentiate loyalty programs to deliver a better experience for their customers. With summer travel in full swing, frequent flyer loyalty ...

Forbes contributors publish independent expert analyses and insights. Shep Hyken is a customer service/CX expert, author & keynote speaker. What is a loyalty program? It’s a program designed to get ...

Personalization wins loyalty. Loyalty programs thrive on real-time data and AI-driven insights, which help create tailored rewards that drive deeper customer connections. AI powers smarter rewards. AI ...

Heightened expectations backfire. Loyalty members expect better service and react more strongly when brands fall short. Unmet expectations can harm brand equity. Perks can backfire. Loyalty rewards ...

A lined-up collection of payment or loyalty cards - Irik Bik/Shutterstock You probably like saving money at the supermarket, right? Of course you do; everyone does. These days, though, it can feel as ...

Loyalty programs aren’t what they used to be —but retail experts say these six put the customer first instead of simply harvesting personal data.

Carnival customers indicated that they had stayed loyal for years with the expectation that it earned them a valuable status that they could keep for life. Photo Credit: Carnival Cruise Line Teri West ...

Top-ranked U.S. loyalty programs for 2025 stand out for easier redemptions, ample award seats, and practical perks that can ...