Advertisers plan to increase spend on in-video-game advertising by 40% this year, according to a new study, with total ad spend set to reach $8.5 billion in 2024 and increase to $11.5 billion by 2027.
A 1:1 recreation of the original Game Boy is the latest Lego Nintendo set, and it comes with two game cartridges and a hilarious ad. We hate to make you feel old, but the original Game Boy came out ...
One of the biggest moments for advertisers interested in the Super Bowl isn’t actually in the Super Bowl itself. FanDuel and YouTube are trying to make a big splash in the moments just before the Big ...
UPDATE: Nintendo has confirmed to IGN that the Metroid Prime 4: Beyond advert currently at Oxford Circus in London is incorrect, and the game still lacks an official release date. "We can confirm that ...