Samantha Cutler, a beauty industry veteran and founder of kids and tweens makeup and skin care brand Petite ‘N Pretty, has passed away from cancer. She was 42 years old. Services were held on July 3 ...

Walmart is offering a 54-piece kids' makeup kit for more than 50% off during its deals event. The Sendida makeup kit includes non-toxic, washable items like eyeshadow, lip gloss and nail polish.

Kelly Haley allows 11-year-old daughter, Sophia, to run wild in Sephora so she can express herself. NY Post photo composite To Kelly Haley’s 11-year-old daughter, Sophia, makeup isn’t just pretty ...

It’s a pretty great parenting move. Maggie Katz, a mom-of-two and content creator, recently revealed that she refuses to use the word “pretty” when letting her daughter use makeup. In a viral TikTok ...

Tallulah and Michen zig-zag through the aisles of the Sephora at the Century City Mall in Los Angeles on a Saturday afternoon. It’s packed inside, but they have no trouble locating the products they ...

The former pro athlete let his daughter practice her makeup skills on him Dave Benett/Getty for Harper's Bazaar UK; Victoria Beckham/TikTok Harper Beckham recreates a makeup moment with her dad David ...