Levi's "Pool Hall" ad staring Beyoncé and featuring her song "Levii's Jeans" is the top-performing retail ad so far this year. (Image courtesy EDO) Even in our increasingly digital world, where almost ...

This guide will explore everything you need to know about retail media ad serving / advertising: its evolution and opportunities, top retail media examples, and all the ways to launch a retail media ...

For several years now the term “retail media” has been buzzing around both retail and media circles. Whether you’re looking for a deeper understanding of the implications and applications of retail ...

As retail media grows, so can complications for advertisers. Traditional ad formats often fail to integrate smoothly within ...

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Artificial intelligence in retail is injecting a fresh dose of energy into the industry, helping retailers optimize their operations, explore new ways to engage with customers, and take CX to the next ...