TV, the TVB study found When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. WASHINGTON—A new NAB blog post highlights a recent TVB survey that ...
Hosted on MSN
TVB: Broadcast TV leads reach, time spent
Broadcast television assets reach nine out of 10 adults 18+ across all devices, according to the 2026 Media Comparisons Study released Thursday by TVB. The study, conducted by GfK/NIQ and commissioned ...
If you were about to shift another chunk of budget into short-form video because “the kids are on their phones,” TVB would like a word. Its 2026 Media Comparisons Study found that TV viewed on a ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results