I visited Target's newly remodeled SoHo store, designed to showcase its style. It was a whole new experience

Target unveiled its revamped SoHo New York City store, featuring immersive displays, apparel, and interactive shopping ...

This new fashion-forward Target is a glimpse of the retailer’s future

Target is ending a tough 2025 by launching a new store format in NYC it hopes will convince customers it's a fun place to shop again.
Retail TouchPoints

Target Opens Revamped Design-Forward SoHo Store

Target's SoHo store revamp will take place on a rolling basis. Image courtesy Target. [Update as of Dec. 9, 2025] Target has officially opened the Target SoHo store at 600 Broadway in NYC, a ...
Retail Dive

Target unveils SoHo store concept featuring curated beauty, apparel

Target’s updated location in New York City will continue to evolve throughout 2026 and beyond. The SoHo spot will eventually debut experiential areas, as well as cafe and event programming. "Style and ...
Dezeen on MSN

Michael Goldberg carries out "over-the-top" redesign of a New York Target store

American designer Michael Goldberg has overhauled US retail giant Target's store in SoHo, New York, introducing a red tunnel based on the brand's logo and displays that wrap around the building's cast ...