In today’s mobile-first world, the design and functionality of a company’s app can significantly affect its relationship with users. As more consumers engage with brands through mobile devices, ...

Mobile design focuses, or should focus, on the user. This so-called user-centric design has generated a healthy obsession with the three Us: user experience (UX), usability and user interface (UI).

We are in an age where providing premier experiences is the difference between retaining or losing customers. Businesses today are faced with a seeming paradox related to app and software UI/UX. On ...

Doug Wintemute is a staff writer for Forbes Advisor. After completing his master’s in English at York University, he began his writing career in the higher education space. Over the past decade, Doug ...

Editor's Note: This article has been updated on August 28, 2023 to include new data and information. In the digital age, the way a product or service feels to users can make or break its success. At ...

What if 80% of the steps you take to design an app’s user interface were suddenly unnecessary? Imagine a world where tedious workflows, endless iterations, and clunky handoffs were replaced with a ...

Digital banking has rapidly ascended to the forefront of customer engagement. Yet, despite millions invested in digital app interfaces and innovative functionality, many banks continue to ...

Enter the fast-growing field of user experience design for services, native apps, and responsive web interfaces through Pratt’s Certificate in UX/UI Design. The program will provide you with all of ...