Whether you’re going for a natural daytime makeup look, applying fiddly false lashes, or attacking the tiniest stray hairs with your tweezers, a lighted makeup mirror can help make sure you step ...

Rimmel London is helping consumers make their style inspirations a reality with a new application that lets users take photos of styles they admire and suggests products that can help them recreate ...

Sephora, a leading specialty retailer in beauty announced partnership in the Milan location launch of a new 3D augmented reality mirror by ModiFace that simulates cosmetics on a user’s face ...

A woman wearing a mask to avoid the spread of the coronavirus disease (COVID-19) shops using AR make up at a cosmetic shop in a department store in Seoul, South Korea. Reuters SEOUL – An augmented ...

MAC Cosmetics launched an in-store try-on mirror for customers to virtually sample makeup looks via augmented reality (AR), according to a press release made available to Marketing Dive. The mirror, ...

SEOUL (Reuters) - An augmented reality (AR) mirror at the new Seoul flagship boutique of cosmetics powerhouse Amorepacific makes easy work of seeing if that scarlet shade of lipstick or long-lash ...