In autumn, Wisconsin’s trails are breathtaking – for both dogs and their people. Fall is one of the best times to explore ...

(WFRV)-As the air becomes crisp and the leaves change color, you may be seeking fun ways to spend time outdoors with friends ...

Head out on a road trip to make the most of the beautiful but brief fall season. Nearly half covered in forests, Wisconsin is made for autumn color ...

MILWAUKEE (CBS 58) -- The 40th anniversary of National Travel and Tourism Week was marked on Monday, May 8. It aims to be a time to honor the significant impact the industry has on Wisconsin's economy ...

The state of Wisconsin, known for its booming dairy industry and mouth-watering cheese, offers many hidden gems, inviting travelers to uncover its treasures beyond the beaten path. From the shores of ...

Many northern Wisconsin locations are at or near peak fall color, according to Travel Wisconsin's Fall Color Report.

(WLUK) -- New data shows Wisconsin's outdoor recreation industry grew nearly 10% in 2023, breaking the previous year’s record. According to the Outdoor Recreation Satellite Account from the U.S.

This year's Canadian Pacific Kansas City Holiday Train will stop in Wisconsin Dec. 9-11, with music from American Authors and Pynk Beard.

Many northern Wisconsin locations are at or near peak fall color, according to Travel Wisconsin's Fall Color Report.

MADISON (WKOW) -- 2023 was another record-breaking year for Wisconsin tourism. According to 2023 economic impact data, the tourism industry generated $25 billion in total economic impact, surpassing ...

Wisconsin direct traveler spending was $16.2 billion in 2024, up 3.5% from 2023. The tourism industry's 2024 total economic impact was $25.819 billion. That includes indirect and induced spending.