Microsoft is expected to endorse the EU's AI code of practice while Meta criticizes the guidelines, citing legal ...

Consumers are spending more time on emerging media platforms and formats such as OTT, audio streaming, news sites, and ...

The Shein India app has crossed two million downloads in just six months, showcasing a strong resurgence in the fast fashion ...

AI is revolutionizing video marketing, shifting it from passive storytelling to a strategic tool. Predictive AI optimizes ...

Traditional marketing funnels are collapsing as consumer behaviour becomes unpredictable. The modern marketer is constantly ...

Farmley, the healthy snacking brand, anticipates its revenue to almost double, reaching Rs 600-700 crore in the current ...

The Board of Control for Cricket in India made significant revenue in 2023-24. The earnings totaled INR 9,741.7 crore. The ...

Social Panga, an integrated creative and digital agency, has appointed Sahil Siddiqui as its executive vice president. He ...

PepsiCo's international convenient foods saw a 4% organic revenue increase in Q2 2025, driven by strong performances in India ...

Shoppers Stop Ltd has reported a reduced net loss of Rs 15.74 crore for the first quarter of 2025, showcasing a revenue ...

Marketers are focusing on real-world engagement to connect with Gen Z. This generation values authenticity and questions ...

The Indian PR industry is urged to specialize, moving beyond generalist approaches to meet the demands of a verticalized ...