Marketing has traditionally been defined by the "Four Ps," or pillars of marketing: product, price, place and promotion. Most recently, a fifth "P" – people – has been added to signify the critical ...

Despite the marketing sector’s focus on how AI can increase productivity and revenue, Horne emphasizes that human touch is ...

Silverback Digital Marketing has introduced an expanded social media marketing framework designed to align with the rapidly ...

The marketing field is constantly evolving and marketing professionals with the skills to adapt to these changes are in demand across many industries.* But with so many shifts in the field, is a ...

Your guide to LinkedIn's tools, strategies and best practices. Updated with info about the new reserved ad format and the ...

Industry-driven curriculum encompasses new media marketing, social media analytics, search engine optimization, and data visualization. Build vast alumni and professional connections, and participate ...