The new PepsiCo brand identity, which includes a fresh wordmark, logo, and tagline, is the company’s first rebrand since 2001 ...

“For longtime fans, the soul of Graeter’s hasn’t changed; it’s simply shining brighter than ever,” added Graeter. “Fans will ...

Over the last decade, skulls and skeletons appeared in nearly one of every 200 new U.S. logos.

After nearly 30 years, a major cable network is rebranding — changing its iconic name and logo. MSNBC will change its name to ...

But after years of using a similar logo, Paramount Pictures sent him a letter this week with an offer he can’t refuse, ...

Domino’s pizza chain is changing its logo – and it’s not afraid of keeping it red, white and blue. The pizza chain has a new box design that doubles down on its decades-old color scheme that evokes ...

We’re living through an era of accelerated change, and leaders feel it every day. In five years, we’ve experienced the impacts of Covid and how it rebooted the norms we took for granted in how we work ...

Celebrating 155 years of ice cream excellence, Graeter’s Ice Cream is stepping into a new era with a bold, evolved look.

PepsiCo's Lay's has become the latest in a series of household names that are redesigning their brand with a more modern edge. PepsiCo announced the "largest brand redesign in Lay’s nearly 100-year ...

'All kinds of abuse': New initiative launched as Ohio sees dramatic rise in elder abuse Ohio is witnessing a dramatic surge in elder abuse cases, with a 400% increase statewide over the past seven ...

The Chair Company debuts on HBO on October 12 at 10pm ET. If you know anything about Tim Robinson, the ex-SNL writer who went on to revolutionize sketch comedy with Netflix’s I Think You Should Leave, ...

EXCLUSIVE: Charlie Sheen has signed with WME in all areas except speaking appearances. The move comes as Sheen has been experiencing a resurgence this fall with the release of his autobiography, The ...