Learn how to apply blush based on your face shape for a flattering, youthful look. From round to heart-shaped, find the best ...

Makeup and beauty are more than just routines—they are powerful forms of self-expression and confidence boosters. Whether you ...

The Rococo revival is here with the "Marie Antoinette" blush trend, which embraces maximalist makeup in the most royal, ...

POV Beauty started with five streamlined skincare products created to enhance customers' natural glow while prepping their faces for makeup. This week, the brand entered new territory with the release ...

Kylie Jenner is entering her popstar era, and here's a full tutorial for how you can get the iconic King Kylie makeup look.

Makeup and beauty are more than just routines—they are powerful forms of self-expression and confidence boosters. Whether you ...

Get the rested look you crave! Learn the 6-step viral method to instantly correct dark circles and under-eye bags using just ...

According to Clarissa Luna, a celebrity makeup artist whose clients include Megan Fox, Lana Condor, and JoJo, the best way to ...

Even the most seasoned makeup aficionados occasionally smudge, over blend, or choose the wrong shade—and it’s all just part of the process. Makeup is an art, and like any craf ...

Looking for that summer glow, without the potential skin damage? Tap into the season’s hottest beauty trend for your ...

Discover 15 beauty secrets inspired by Kendall Jenner, designed for women in their 30s who want to keep their skin young, ...

The London-based beauty historian talks working with Lola Tung and Taylor Swift, and her brand being used on the sets of ‘Wednesday’ and ‘Barbie.’ ...