Streamers must do a better job of retaining young subscribers, per a new report from Samba TV. For the most part, everyone ...

Retailers looking to make the most of commerce media and first-party data this season can start with these actions: ...

Personas oversimplify people. Behavior reveals intent. Here’s how behavioral segmentation helps brands create more relevant, ...

Top banks only have a 32% market share of the total wealth management market globally, losing ground to traditional asset management firms and independent advis ...

For startups and established businesses, understanding the importance of segmentation is essential for the granular analysis of consumer demographics, behaviors, needs, and preferences. These insights ...

Learn about attrition in business: types, benefits, and how it impacts staff reduction. Discover effective strategies to manage employee and customer attrition.

Technology giant Meta Platforms is investing $1.5 billion to build a data center that will employ 100 workers on a 1,000-acre ...

Verve has released its In-app user privacy report 2025, a comprehensive study surveying 4,000 mobile users across the US and UK. The report examines ...

Spanish fashion retailer MANGO is sending notices of a data breach to its customers, warning that its marketing vendor suffered a compromise exposing personal data. Founded in 1984 in Barcelona, MANGO ...

A research paper being presented this week at the Annual Computer Security Applications Conference reveals that satellite internet services, including T-Mobile's, used unencrypted transmissions that ...

CHARLOTTE — They promise discounts on gas, groceries, and more — but at what cost? Retail loyalty programs offer tempting perks yet often come with a hidden price: your privacy. A new Consumer Reports ...