Eye makeup can be your best ally—or your worst enemy. Here’s how to avoid the most common eyeshadow mistakes that can make ...

Nita Ambani rocked a simple yet stylish outfit as the Indian women's cricket team won World Cup. She wore a white shirt and denim with elegant accessories.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Autumn makeup trends have been announced, brimming with all those seasonal staples we love so much. Blue eye shadow and sheer ...

Do you face the problem of eyeliner smudging under your eyes, turning into a dark shadow that spoils the beauty of your ...

Nearly 30 years after her death, the artist’s freakish and fashionable doll sculptures are finally getting their due. But ...

Kylie Jenner is entering her popstar era, and here's a full tutorial for how you can get the iconic King Kylie makeup look.

The best Black Friday makeup deals to to expect in 2025 – as well as some early live deals – from brands like Merit and REFY.

The Sephora Savings Event has officially started, with savings of up to 20% on beauty, skin care, hair tools and more, from ...

I suffer from dry skin and often apply various products to soften my feet. With this, I simply spray it on and immediately ...

Black Friday falls on 28 November 2025 this year, with the sales continuing through the weekend to Cyber Monday on 1 December ...

Black Friday is around the corner, and retail giant Debenhams has pulled out all the stops to offer shoppers discounts across ...