The eagerly awaited powder blush has officially arrived. With not just one, but three brand-new limited edition matte powder ...

From innovative textures to thoughtfully elevated designs, these new releases prove that local beauty has entered its golden ...

Parade rounded up the best spellbinding witch makeup looks and spoke to the makeup artists behind the concepts to get all ...

Explore the biggest makeup trends for autumn/winter 2025, featuring rich berry hues, mocha neutrals and soft-blur textures ...

Soft goth is making its way back into the mainstream. Think: greige to dark berry lips, cool-toned contours, and an ...

In the budget-but-posh segment alone, H&M Beauty joins a crowded shelf, featuring Westside Beauty, Joyology by Shoppers Stop, ...

Fall beauty trends in 2025 are bold, blurred, and totally wearable. From glazed nails to berry lips, here’s what’s hot right ...

Boots is offering a fantastic deal that allows shoppers to snap up a collection of 12 No7 beauty products for less than their ...

Finish off with a top coat to add some extra shine.

Prepare for bold color, extra shimmer, and bronzed cheekbones — because 1970s makeup is back. Here, the modern-day takes on ...

It delivers the perfect wash of color with a hint of sheen, making it your new go-to for those no-makeup makeup days. Why we ...

A pendulum swing from the Instagram baddie-era makeup and clean girl aesthetics, soft goth makeup is a more approachable ...