Soft goth is making its way back into the mainstream. Think: greige to dark berry lips, cool-toned contours, and an ...

A pendulum swing from the Instagram baddie-era makeup and clean girl aesthetics, soft goth makeup is a more approachable ...

The face that ruled Instagram in 2016—razor lines, matte plains, ten-minute bake—doesn’t sit so easily in 2026. People want movement back. Cameras are ...

Pro Filt’r Soft Matte Foundation from Rihanna’s beauty brand has been added to Time’s 2025 Best Inventions Hall of Fame list ...

Rihanna is currently one of the wealthiest women in music and entertainment with an estimated net worth of $1.7 billion ...

What's more, as we age, our skin changes. Hormone changes during perimenopause and menopause, sun damage, collagen and ...

November 3, 2025. Strokes Beauty Lab ushers Soft Veil Filter Foundation into its next era with a major shade expansion—from 9 ...

Celebrate Kylie Cosmetics' 10th birthday with this capsule collection, which includes throwback goodies like matte lip kits, ...

Explore the biggest makeup trends for autumn/winter 2025, featuring rich berry hues, mocha neutrals and soft-blur textures ...

The K-beauty-inspired formula from SheGlam takes seconds to apply, yet feels and looks good from day to night.

The best neutral eyeshadow palettes for any makeup look. From shimmers to mattes, you can't go wrong swiping these on your ...