Southwest Airlines has already made several high-profile changes for its customers over the past several months, ending its beloved "bags fly free" policy and scrapping its longstanding open-seating policy. Now, the airline has confirmed yet another major change for its customers.

Southwest Airlines' signature boarding style is being replaced with zoned groups and customizable seating perks.

Starting Jan. 27, Southwest Airlines passengers will get assigned seats for the first time, marking a major shift in the carrier’s business model.

Southwest Airlines no longer includes two free checked bags for all fares. Here’s who still qualifies, how much fees cost, and how it compares to other airlines.

Southwest Airlines reported lower-than-expected quarterly profit and revenue on Wednesday, hurt by tepid demand from U.S. consumers for travel.

Southwest Airlines wants to make it easier for you to get status in its Rapid Rewards program.. Beginning Jan. 1, it’s lowering the threshold to qualify for A-List and A-List preferred status.

business Airlines. Southwest Airlines dangles perks to keep employees working during holidays Southwest Airlines workers could get loyalty program points worth between $700 and $1,600 in travel if ...