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Prime Day is now an industry-wide retail showdown—and Amazon’s biggest rivals, led by Walmart, are gaining ground both online and in stores.

Amazon's Prime Day deals end tonight, but Walmart, Target, Best Buy, and Wayfair are just a few of the major retailers with competing sales this week.

We found the year's best Prime Day deals at Amazon, Walmart, Costco, and more.

Prime Day runs through July 11th, but before you buy anything, just make sure you're scoping out the competition. That's because Target has its circle week.

Events including Amazon Prime Day are expected to boost digital sales as price-conscious consumers seek discounts, per Adobe.

Major retailers are rolling out massive summer savings events this week with Amazon Prime Day, Walmart Deals and Target Circle Week leading the charge.

Amazon Prime Day officially got underway Tuesday, with the summer sales event slated to last through July 11. Competitors Target and Walmart are also holding multi-day sales events.

Retail giant Target Corp will hold its "Circle Week" sales event in July, a competitor to Amazon's four-day Prime Day extravaganza.

On the heels of Amazon's announcement of the largest Prime Day ever, major retailers are revealing sales events of their own.