UPDATE: Dec. 12, 2024: Design Bridge and Partners worked on Hostess’ new packaging while Sarah Anne Ward Photography assisted with the new product photography, a spokesperson shared with Marketing ...

The updated visual presentation is an initial step in the strategy to refresh the brand. "The launch of the new logo and packaging design is an exciting way to kick off the next chapter for this great ...

Heineken, New Zealand’s most popular premium beer brand, is launching a new look and iconic packaging design. Heineken’s new, sleek and contemporary packaging will emphasise the brand’s status as an ...

The iconic jiggly dessert just got a new look. Jell-O revealed its modern makeover with a new logo and packaging, both of which have not changed previously in a decade. The new design is meant to ...

General Motors has introduced new branding and announced a new marketing campaign for ACDelco, which it says are part of an ongoing initiative to strengthen the image of its internal parts company.

Opinions expressed by Entrepreneur contributors are their own. When business owners embark on the design process, they may commission a logo, but what they’re really seeking is a brand. Because the ...

Consumers do make snap judgements based on what they’re looking at. They look at a product, and its packaging says something to them. Packaging is eye-catching and inviting, and it’s critical for ...

According to Walmart’s corporate website, Wal-Mart Discount Stores offer 120,000 items and their Wal-Mart Super Centers offer approximately 142,000 different items in-store. That creates a very ...

The classic blue Nivea tin inspired an overhaul of the skincare brand's packaging by San Franscisco-based designer Yves Béhar and his studio fuseproject. Yves Béhar chose to reflect Nivea's trademark ...

Here's what experts say you'll see in the grocery store. When 2025 began, packaging experts agreed that the number one trend in their industry this year would be sustainable materials, ranging from ...

Design Bridge has given ice-cream brand Cornetto a new look by simplifying the logo, incorporating a new colour palette and redesigning the packaging. Cornetto is owned by Wall’s, which is in turn ...