The new service will validate "declared AI" agents such as ChatGPT, Claude and Perplexity deemed a proxy for human consumers, ...

Dollar Shave Club is in turnaround mode following Nexus acquiring a major share from Unilever. It's sharpening its ...

A number of adverts for LED face masks have been banned for making unauthorised claims they can improve acne and rosacea. The ...

School districts were led to believe they would be exempt from the sales tax that now applies to services like temporary ...

Launching in January, the new ‘one stop shop’ platform brings together fragmented marketing tools under one agentic layer in ...

An advertisement from American Dream last week touted the mall as an ideal shopping spot for the expected rainy Sunday, Oct. 12 — even as the mall faces litigation over its decision to keep retail ...

The partnership lets CPG advertisers use Instacart’s retail data to target high-intent shoppers and track purchases directly within TikTok. Instacart today became the first retail media network to ...

This partnership enables advertisers to target high-purchase intent users by leveraging Instacart’s audience segmentation and grocery selection data. It also allows for interactive, shoppable TikTok ...

Creating effective ad copy has always been a critical skill for PPC marketers, especially in Google Ads. In the past, it meant hours of brainstorming, drafting, and A/B testing. Today, LLMs like ...

Pinterest hopes to crack open new opportunities for brands with the introduction of two new ad formats and a new tool for its ads manager interface, per details the company shared in advance of its ...

Amazon is giving all advertisers running sponsored ad campaigns through its platform access to its Amazon Marketing Cloud (AMC) clean room service, per a company announcement shared with Marketing ...